Charter will offer Peacock for free with some cable subscriptions next year

Charter’s Spectrum TV Select cable plan will include a free ad-supported Peacock Premium subscription next year, reports Reuters. The addition comes as Charter announced today that it has reached a new “multi-year deal” with NBCUniversal, which owns Peacock, to keep its TV channels in Charter’s cable lineup.

Charter recently lined up a similar agreement with Disney that lets it bundle Disney’s ad-supported Disney Plus Basic with Spectrum TV Select. (Upgrading to Spectrum TV Select Plus adds ESPN Plus, too.)

It’s all part of Charter’s new hybrid approach to bundles that allows it to bundle other companies’ streaming subscriptions with its cable plans, and even sell them to its internet customers too. That lets the company boost the value of its plans by pitching customers on the convenience of bundling all of their myriad streaming services into one bill. (For more context on that, check out Alex Cranz’s Verge story diving into Charter’s new play as cable continues its decline.)

As for the cost of the plan, Charter doesn’t seem to have announced that yet. Customers signing up for Spectrum cable offerings today can choose from TV Stream ($40 per month), TV Select Signature ($95 per month), or TV Select Plus ($105 per month), or one of the two Spanish language offerings for $25 or $70 per month.