/cdn.vox-cdn.com/uploads/chorus_asset/file/25757456/1448234892.jpg?w=600&resize=600,400&ssl=1)
Drake says UMG and Spotify used bots and payola to make ‘Not Like Us’ seem popular
Source: The Verge In 2024, UMG did not rely on chance, or even ordinary business practices, to “break through the noise” on Spotify, and likely other music platforms. It instead launched a campaign to manipulate and saturate the streaming services and airwaves with a song, “Not Like Us.” in order to make that song go…