Apple Watch Series 10 announced with bigger screen and thinner design

The 10th version of the Apple Watch has been announced at Apple’s event on Monday and features a 40 percent brighter wide-angle OLED screen that’s larger than the display on the Apple Watch Ultra.

The new Apple Watch Series 10 is just 9.7 millimeters thick, making it 10 percent thinner than the Apple Watch Series 9. Apple says its larger OLED screen, the largest used in an Apple Watch to date, allows the wearable to display an extra line of text on screen, making it easier for users to check emails and messages at a glance.

The 10th Apple Watch arrives after almost a decade of iterative updates for the company’s smartwatch. Apple initially focused on marketing it as a fashion accessory and iPhone companion, but the Apple Watch has since become a vital health and fitness tool through hardware upgrades and new features added to watchOS.

The Series 10 follows last year’s Apple Watch Series 9, which introduced features like a “double tap” gesture allowing calls to be answered single-handedly, a brighter screen, and a new S9 SiP (System in Package), offering faster on-device processing for Siri requests.

Before that, the Apple Watch Series 8 added temperature sensors for improved health tracking as well as Crash Detection and debuted alongside the Apple Watch Ultra, featuring a larger screen, extra buttons, and a more rugged and durable design to help it compete with products focused on outdoor activities from companies like Garmin and Suunto.

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