How The Verge works, and how we make The Vergecast

Every once in a while, we turn The Vergecast inward. Not only are we constantly covering and discussing what’s happening in the tech and media worlds, we’re also living it ourselves. We’re trying to navigate changes in platforms and economies, and figure out the best ways to do our work and share it with you. And it’s complicated! So, once a year or so, we get into the weeds of how it all works for us here at The Verge.

On this episode of The Vergecast, it’s all inside baseball, all the time. Helen Havlak, our publisher (and everybody’s boss), joins the show to talk about our new subscription: why we’re doing it now, how we decided on a price, why we’re not getting rid of all the ads, and what we’re thinking about going forward.

After that, Nilay Patel, our editor-in-chief and your Vergecast co-host and friend, joins to talk about everything else you’ve been wondering. We talk about host-read ads, what we do during ad breaks, how The Verge is like a Montessori, what he thinks about our redesign two years later, and more. We got so many good questions — thanks to everyone who called and emailed! — and we couldn’t get to them all, but we tried to answer as many as we could.

If you want to know more about what The Verge is up to, and where we think (gestures widely) all this is headed, here are a few links to get you started:

Keep sending us questions, too! Call the Vergecast Hotline at 866-VERGE11, or email vergecast@theverge.com, and ask us anything. Our goal is always to be as transparent and accountable as we can — disclosure is our brand, after all — and we’d love to know everything else that’s on your mind.